Social Lead Generation

Social Lead Generation is a product designed to help B2B sales and marketing teams take advantage of social selling opportunities. Our team will provide a steady stream of warm leads by seeking out events that signal opportunity within a target segment.

Events such as management moves, M&A activity, major deals, product launches and other significant events are assigned to sales executives in a dashboard, helping salespeople quickly engage. Our research team will provide social access points for each contact enabling sales executives build lasting relationships.

The Social Lead Generation deliverables include:

• Create precise target lists by using our  extensive company and executive database,
• Provide social access points for targeted individuals,
• Enabling sales executives engage in more meaningful discussions by using news and insight to provide more depth in understanding customers' business challenges ,
• Manage potential risks with breaking news alerts focused on customers and prospects,
• And implement proactive territory/account management to improve performance of every sales task.